CIB eSPIRIT had from its inception been conceived as a quarterly e-zine that should carry inspiring stories of successful business persons who run their enterprise on the clear guiding principle of ethics and values, and still show that it is possible to be competitive and relevant in what they do.

We are delighted to bring to you one such story of a young Malaysian entrepreneur who started a printing business 25 years ago without any qualms of principles; his sole objective was to obtain jobs and orders to make a profit – nothing wrong with that, for isn’t that why all businesses are started anyway? However for this zealous entrepreneur the ‘how’, did not matter. All this changed when he made a firm decision that he would run his business on ethical
principles of honesty and integrity, keeping as his logo the words, “No Lie, No Cheats, No Bribes”.

Today he is the Chairman of a multi-million dollar printing enterprise that does business with clients spread over close to 10 countries, has state-of-the-art machinery, recruits talented professionals, receives accolades and awards from every conceivable department that matters in his line of business, and is successfully competitive; all this while staying true to his principles of honesty and integrity. Meet Tam Wah Fiong of Thumbprints Utd., Malaysia who is making a mark in business and industry that it is possible to be ethical while still remaining competitive.

A brief extract from Jim Collins’ award winning book, Good to Great, on an interesting thought where he shares how it is not “what,” but “who,” that matters – has been included in this issue. We think it will make for interesting reading. CIB eSPIRIT has a new Editor, his first in this position. If the ensuing pages inspires you, I believe the first-stint reward would have been received.

Charles Fernandes

For full magazine, continue reading >>> CIB eSPIRIT Vol. 2, Issue 2